Shigesato Itoi’s Office Tour

This week, Japanese celebrity photo journalist Yoichi Watanabe visited Itoi’s Hobo Nichi headquarters for an interview. Watanabe is famous for his relaxing speaking style and… well, for being a photo journalist in a country where people become mainstream celebrities for being a specialist in a field and wearing the same outfit all the time.

One of the main activities of Itoi’s company is celebrity interviews. There’s an endless list of people Itoi has interviewed in his office, but this time it’s especially interesting because we are treated to an in-depth tour of Itoi’s Tokyo office with Watanabe in full Photo-Journalist Mode.

You can see the gorgeous and unorthodox layout of the winding hallways, all-wood interior design (complete with natural fresh wood scent), and the office chock-full of oversized Macs. These are all extremely rare in a country full of outdated Windows computers still equipped with floppy drives and interior decorating that looks like a run-down hospital full of men in stuffy business suits.

Halfway through the video you even get to see Itoi’s personal office! There are mini figurines of his dog Buillon, a Mr. Saturn plushie, a trophy from a fishing tournament he won a long time ago, and a fossilized dinosaur egg. Watanabe paused at Itoi’s desk for a minute because he was moved at how the flashlight on the desk was the same heavy-duty kind they used in Afghanistan.

Incognito Saturn gets his own incognito nook!

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